It’s an adage that’s been around as long as kids have rocked out. But the cliched complaints from oldies that ‘it’s too darn loud!’ now actually have a solid scientific leg to stand on with new information showing that music has indeed gotten louder over the years.
Machines that have been listening to over 65 years worth of tunes have shown that complaints that modern music has become a noisy racket and designed to be louder over time are in fact accurate, thanks to the research of start-up company, The Echo Nest.
The Massachusetts “music intelligence” group builds music recommendation engines for popular music streaming services like Spotify, Rdio, and MOG. The Echo Nest uses technology that mechanically ‘listens’ to music and analyses it for similar patterns, then linking that raw data to human-constructed opinions (blogs, reviews, etc.) to generate their recommendations.
Watch the video here:
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